Now that we are in full holiday season mode, many businesses have started focusing their blog topics on festive related material. But for the person creating the content, it can be an ongoing challenge to come up with engaging and original articles to attract customers.
With the multitude of topics that can be covered this time of year, the holidays provide a great opportunity to be creative. Some of the more popular blogging stories include gift giving ideas, stress management, money-saving tips, holiday themed party ideas, recipes, historical holiday facts and traditions, fundraising campaigns or donation drives, company return policies and other company information related to the holidays. But if you have already covered these topics in previous years and want something fresh, here are some places where you can look for inspiration:
- The Internet
What did we ever do without the internet? This invaluable tool provides an endless supply of hot topics, holiday trends, news and ideas for writers to draw inspiration from. Typing in a few key words will help you find a ton of useful and interesting material to write about.
- The Company
The company or person that you write for will have their own interesting information about the holidays. Whether it’s policy related information, charitable drives, customer appreciation events, customer interactions, Q&A opportunities, historical information, thank you notes or oddities that have occurred, there is an abundance of ideas that can come directly from the business itself.
- Friends and Family
Everyone has a different perspective or opinion about certain topics. If you’re having trouble coming up with ideas, ask friends and family to help you. It’s amazing what you can come up with in a brainstorming session.
- The News
Every day, something is happening in your area or the world that is worth talking about. The news is full of topic that you can turn into a story, especially during this time of year. While there is often a lot of negative stories, there are also many good ones. If you don’t already, watch the news to find out what’s going on in your community and blog about it.
- Community Events
There are so many events going on in and around your community at this time of year. If there is something that ties into your company blog, or could be associated with your business, it’s definitely a news worthy topic for your next content piece. Attend community events or contact your local centers to find out what’s going on around you. You will quickly find lots of interesting topics to write about.
- Past Magazines and Newspapers
What’s old is new today. Going through magazines or news printer from year’s past will easily provide lots of interesting tidbits, topics, stories, and lost information. Go to your local library or newspaper archives to find interesting topics that you can turn into a story today.
Just when you think that you have run out of ideas, stop, look, and listen. You will be surprised how many inspiring and festive content inspiration there are around you that can be easily turned into an article for a professional or personal website. And at this time of year, there is no shortage of topics to cover. Happy festive blog writing season.